Feasivo by AnalytiqLab · Mobile car detailing
Ahmedabad · base scenario · 29/9/2026
Run a small pilot first.
The numbers are a starting point. Test willingness to pay and delivery time before committing to the full setup.
Business idea
A mobile car-detailing service that visits residential societies on weekends, with appointments booked in advance.
Target customer: Car owners in apartment societies who value a convenient, reliable cleaning service.
Financial assumptions
| Available capital | 500000 |
|---|---|
| Upfront setup cost | 180000 |
| Price per order | 1800 |
| Variable cost per order | 450 |
| Orders in month 1 | 28 |
| Monthly demand growth (%) | 10 |
| Monthly overhead | 22000 |
| Monthly owner / staff pay | 20000 |
| Monthly marketing budget | 10000 |
| Hours to deliver one order | 1.5 |
Delivery hours per week: 20. All monetary amounts INR. Before tax, debt, depreciation, and credit-payment delays.
12-month outlook
Revenue: ₹9,88,200. Operating surplus: ₹1,17,150. Lowest cash: ₹2,87,500. Break-even orders: 39.
| Month | Orders | Revenue | Surplus | Cash |
|---|---|---|---|---|
| 1 | 28 | ₹50,400 | -₹14,200 | ₹3,05,800 |
| 2 | 31 | ₹55,800 | -₹10,150 | ₹2,95,650 |
| 3 | 34 | ₹61,200 | -₹6,100 | ₹2,89,550 |
| 4 | 37 | ₹66,600 | -₹2,050 | ₹2,87,500 |
| 5 | 41 | ₹73,800 | ₹3,350 | ₹2,90,850 |
| 6 | 45 | ₹81,000 | ₹8,750 | ₹2,99,600 |
| 7 | 50 | ₹90,000 | ₹15,500 | ₹3,15,100 |
| 8 | 55 | ₹99,000 | ₹22,250 | ₹3,37,350 |
| 9 | 57 | ₹1,02,600 | ₹24,950 | ₹3,62,300 |
| 10 | 57 | ₹1,02,600 | ₹24,950 | ₹3,87,250 |
| 11 | 57 | ₹1,02,600 | ₹24,950 | ₹4,12,200 |
| 12 | 57 | ₹1,02,600 | ₹24,950 | ₹4,37,150 |
Research · Worked example
Ahmedabad already has specialist detailing businesses. A doorstep service could compete on convenience, but this example has no customer interviews, paid bookings, or supplier quotes. All financial inputs are illustrative.
Test a narrow offer in two residential societies before buying a full equipment kit. Compare actual delivery time, contribution per job, and willingness to rebook with the model.
Evidence confidence: Limited — local demand and costs are untested
Competition
CarzSpa · Ahmedabad
Studio-based detailing, paint protection film, and ceramic coating. Comparable package price not verified
Test whether customers value an appointment at home; do not assume studio services and doorstep cleaning are interchangeable.
https://www.carzspa.com/studios/gujarat/ahmedabad/
The Detailing Mafia · Ahmedabad
Detailing, coatings, paint protection, and wash services. Comparable package price not verified
Define a focused maintenance service and clear quality standards before competing with specialist treatments.
https://www.thedetailingmafia.com/locate-our-outlets/Ahmedabad
Risks
- Travel, access permissions, setup time, and water availability may reduce daily capacity.
- Customers may compare the offer with lower-priced routine cleaning rather than full detailing.
- Repeat demand, acquisition cost, equipment prices, and rework costs have not been measured.
Marketing experiments
Society partnerships · ₹4,000
With permission, arrange two small demonstration sessions and invite residents to book a paid trial.
Measure: Track conversations, paid bookings, and total cost per booking.
Local search & proof · ₹2,000
Document the pilot with customer-approved before/after photos and a clear local service page.
Measure: Track enquiries that become paid appointments.
Small paid-ad test · ₹2,500
Test one offer in a tight service area with a capped budget; stop if enquiries do not convert.
Measure: Measure cost per paid booking, not clicks alone.
Referral experiment · ₹1,500
Offer a small referral incentive after a successfully completed paid job; count the incentive as a cost.
Measure: Track referral conversion, incentive cost, and repeat bookings.
Sources & evidence
Research date: 2026-09-23Supports local presence and service categories only; does not establish market size, sales, or our assumed price.
Checked 2026-09-23Supports advertised local services; no comparable package price was verified.
Checked 2026-09-2330-day pilot
Week 1
Interview 10 potential customers in Ahmedabad. Ask about their current solution and what they last paid.
Record specific problems, alternatives, and price objections.
Week 2
Offer a small paid pilot of mobile car detailing to a clearly defined customer group.
Aim for 3 paid trials; this is a proposed test threshold, not a demand forecast.
Week 3
Deliver the pilot and record actual time, variable cost, and customer feedback.
Compare realised contribution per order with your assumptions.
Week 4
Update this assessment using real quotes and results. Decide whether to continue, adjust, or pause.
Continue only if demand, capacity, and cash requirements fit your budget.
Financial estimates depend on editable assumptions. The assessment is not a prediction of business success.